NEWS - Retail & Shopping Centers

SBJ Staff Report

Dec 12, 2011 - Citi Trends, one of the leading value-priced retailers in the U.S. for urban fashion apparel and other top brands and accessories, headquartered in Savannah, has tried an interesting new approach to create customer interest this month.

The company launched a “Txt 2 Win” promotion where consumers have had the opportunity to win a total of $25,000 in cash and gift cards. Over 2,000 prizes will be given away during the promotion from November 28 to December 14, ending this Wednesday.

Many of the winners are “instant gift card winners,” and customers must redeem their prize at a Citi Trends store. Details on the promotion are available by texting “Txt 2 Win” code, or by visiting any of the company’s local Citi Trends.

“We’re hoping to spread some holiday cheer to our customers two ways this year. First, new lower prices throughout the store and also our “Txt 2 Win” promotion where we are giving away a total of $25,000 in cash and gift cards instantly this holiday season,” according to Susan Weiner, VP of Marketing.

Citi Trends Inc. operates 512 stores located in 29 states,  headquartered at 104 Coleman Blvd, Savannah.